A UI/UX designer with a passion for creating intuitive, user-centered designs based in Memphis, Tennessee.
With over 10 years of experience in content creation, marketing, and design, I specialize in building digital experiences that are both visually engaging and highly functional. My transition into UI/UX design allows me to combine my background in customer empathy, brand management, and product strategy to craft meaningful solutions that meet user needs and business goals.
A UI/UX designer with a passion for creating intuitive, user-centered designs based in Memphis, Tennessee.
With over seven years of experience in content creation, marketing, and design, I specialize in building digital experiences that are both visually engaging and highly functional. My transition into UI/UX design allows me to combine my background in customer empathy, brand management, and product strategy to craft meaningful solutions that meet user needs and business goals.
Explore a Selection of My Recent Projects
City Cycles
Dorothy Delong
Sit Conmigo
Discover What Sets Me Apart
Balancing Creativity with Business Goals
I bring a proven history of aligning creative solutions with business objectives. Whether working with tight budgets or hitting challenging growth targets, I design experiences that are not just visually appealing but also contribute to measurable success.
Empathy-Driven Solutions
My approach is centered on empathy — I strive to deeply understand both client objectives and user pain points. This allows me to design experiences that align with real-world needs, creating products that connect on a human level.
Passionate About Ongoing Growth
Recognizing that learning is a lifelong journey, I channel my curiosity and passion to fuel ongoing personal and professional development.
Design Tool Proficiency
A snapshot of the design tools and software I utilise to ideate, plan, design, and develop my projects. I'm dedicated to continually honing my skills and enhancing my abilities every day.
Graphic Design and Storytelling
where each piece is a reflection of my creative vision and artistic exploration
My Years of Experience in Design and User-Centered Experiences
Jun 2023 - Oct 2024
UI UX Course - Skillcrush
Online
Completed comprehensive UI/UX design course at SkillcrushLearned foundations of user research, wireframing, prototyping, and user testingDeveloped skills to create intuitive user interfaces and engaging user experiences through hands-on projectsEnhanced understanding of information architecture, usability, and accessibilityEquipped with tools to design solutions that prioritize user needs and deliver impactful results.
Mar 2016 - Feb 2023
Ramada Hotel - General Manager
Kingman, AZ
As the General Manager at Ramada Hotel, I was responsible for overseeing daily operations, ensuring exceptional guest experiences, and managing both staff and budgets. I successfully led marketing initiatives and social media campaigns, which contributed to an increase in revenue and occupancy rates. My role involved strategic planning, team leadership, and driving operational efficiency, all while maintaining high standards of service quality. I developed a strong foundation in hospitality management and customer service, delivering consistent results through collaboration and effective decision-making.
Jan 2011 - Dec 2016
Intelligent Society - Graphic Designer
Orlando, FL
At Intelligent Society, I spearheaded the development and execution of innovative marketing campaigns across digital, social, and print platforms. In addition to managing client relationships and boosting brand visibility, I designed all merchandise, including t-shirts, hoodies, and hats, ensuring that each product reflected the brand’s identity and resonated with the target audience. My role focused on creating impactful visuals and aligning marketing goals with creative strategies, resulting in measurable growth in audience reach and customer interaction. This experience sharpened my expertise in brand management, creative content production, and the strategic use of social media to drive business success.